考博易错题（2018/12/25）_网考网(Netkao.com)

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考博易错题（2018/12/25）

Attacking an increasingly popular Internet business practice, a consumer watchdog group Monday filed a complaint with the Federal TradeCommission, asserting that many online search engines are concealing the impact special fees have on search results by Internet users.CommercialAlert, a 3-year-old group founded by consumer activist Ralph Nader, asked the FTC、to investigate whether eight of the Web’s largest search engines are violating federal laws against deceptive advertising. The group said that the search engines are abandoning objective formulas to determine the order of their listed results and selling the top spots to the highest bidders without making adequate disclosures to Web surfers. The complaint touches a hot-button issue affecting tens of mil-lions of people who submit search queries each day. With more than 2 billion pages and more than 14 billion hyperlinks on the Web, search requests rank as the second most popular online activity afterE-mail.
The eight search engines named inCommercialAlerts complaint are: MSN, owned by Microsoft; Netscape, owned byAOL Time Warner;Directhit, owned byAsk Jeeves; HotBot and Lycos, both owned by Term Lycos;AhaVista, owned byCMGI; LookSmart, owned by LookSmart; and iWon, owned by a privately held company operating under the same name.
"Portland, Ore-basedCommercialAlert could have named more search engines in its complaint, but focused on the biggest sites that are auctioning off spots in their results," said Gary Ruskin, the group’s executive director. "Search engines have be-come central in the quest for learning and knowledge in our society. The ability to skew the results in favor of hucksters without telling consumers is a serious problem," Ruskin saiD、By late Monday afternoon, three of the search engines had responded to TheAssociated Press’ inquiries about the complaint. Two, LookSmart andAltaVista, denied the charges. Microsoft spokesman Matt Pilla said MSN is delivering "compelling search results that people want." The FTC、had no comment about the complaint Monday. The complaint takes aim at the new business plans embraced by more search engines as they try to cash in on their pivotal role as Web guides and reverse a steady stream of losses. To boost revenue, search engines in the past year have been accepting payments from businesses interested in receiving a higher ranking in certain categories or ensuring that their sites are reviewed more frequently.

第1题：{{B}}Passage Three{{/B}}

Which of the following is NOT a correct statementA．There are too many pages or hyperlinks on the Internet, so people usually use search engine to find a certain site.
B．More than 8 search engines are accused of selling their search engine spots byCommercialAlert.
C．The headquarters ofCommercialAlert is in Portland Oregon.
D．The search engines are Web guides.
【单选题】： A B C D
Well, no gain without pain, they say.But what about pain without gainEverywhere you go inAmerica, you hear tales of corporate revival. What is harder to establish is whether the productivity revolution that businessmen assume they are presiding over is for real.
The official statistics are mildly discouraging. They show that, if you lump manufacturing and services together, productivity has grown on average by 1.2% since 1987. That is somewhat faster than the average during the previous decade.And since 1991, productivity has increased by about 2% a year, which is more than twice the 1978 - 1987 average. The trouble is that part of the recent acceleration is due to the usual rebound that occurs at this point in a business cycle, and so is not conclusive evidence of a revival in the underlying trenD、There is, as Robert Rubin, the treasury secretary, says, a "disjunction" between the mass of business anecdote that points to a leap in productivity and the picture reflected by the statistics.
Some of this can be easily explaineD、New ways of organizing the workplace--all that re-engineering and downsizing--are only one contribution to the overall productivity of an economy, which is driven by many other factors such as joint investment in equipment and machinery, new technology, and investment in education and training. Moreover, most of the changes that companies make are intended to keep them profitable, and this need not always mean increasing productivity: switching to new markets or improving quality can matter just as much.
Two other explanations are speculative. First, some of the business restructuring of recent years may have been unsuitably done. Second, even if it was well done, it may have spread much less widely than people suppose.
Leonard Schlesinger, a Harvard academic and former chief executive ofAuBon Pain, a rapidly growing chain of bakery cafes, says that much "re-engineering" has been crude. In many cases, he believes, the loss of revenue has been greater than the reductions in cost. His colleague, MichaelBeer, says that far too many companies have applied re-engineering in a mechanistic fashion, chopping out costs without giving sufficient thought to long-term profitability.BBDO’ sAl Rosen Shine is blunter. He dismisses a lot of the work of re-engineering consultants as mere rubbish—"the worst sort of ambulance-chasing."

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