【单选题】
Which of the following is the most appropriate title for the passage
A、A、New Trend in Global Tourism Industry
B、Global Tourism Industry andEmployment
C、Global Tourism Industry and MarketingCampaigns
D、Major Players in Global Tourism Industry
网考网参考答案:A
网考网解析:
[解析] Global tourism is a $3.5 trillion industry that represents 10 percent of world GDP and employs more than 200 million people. Despite its global reach, tourism remains extremely fragmented; major hotel chains and tour operators represent only 20 percent of the business. Most companies—and countries—prefer to go it alone, even when it might be in their best interest to share data and marketing strategies. Now that’s changing. In the past year, Spain and Tunisia organized a conference to support Mediterranean tourism. Australia, New Zealand and Fiji have also come together for a joint marketing campaign. Luxury hotel associations, like Relais & Chateaux and Leading Hotels of the World, are exchanging customer information with high-end cruise lines and tour operators such as Abercrombie & Kent in an effort to jump-start business. [分析] 主旨题。 本题要求把握全文结构脉络。全文讨论世界旅游业这一话题。前半部分主要说全球旅游业离散的局面;后半部分以具体事实说明全球旅游业发展的一种新的变化趋势,即加强地区协作,共同开发旅游市场的趋势。显然,选项a中的trend能够恰当概括全文主要内容,而选项b中提到的 employment,选项c中提到的marketing campaigns和选项d中提到的major players只是相关的支持性细节。 [解题关键] 把握全文脉络走向的结构可帮助判断全文的主要内容。本文中“Now that’s changing”,起到承上启下的作用,与正确答案中的“trend”相对应。
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