| MBA每日一练（2015-12-8） |
| 第1题：开展国际营销的企业一旦在某国外市场建立了一套广泛的销售网络并取得销售的显著增长，就应该在国外市场上采取与本国类似的营销策略。因此，在开创初期，或在才建立了销售代表处的国外市场上，需采取与本国不同的营销策略。（） 以下哪项如果为真，则最能支持文中结论？ A．国外市场与本国市场上的销售网络可以完全相同。 B．广泛的销售网要优于不发达的销售网。 C．某些国家经济比其他国家发展迅速。 D．比较起来，大型的国外市场比小型的更能适应本国营销策略。 E．研究市场营销必须充分考虑不同市场上广告的适应能力。 |
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| 第2、3、4、5题： Jokes are as old as the spoken worD.In every country in the world and in every age in history, people have old funny stories to make one another laugh. In the Middle Ages in Europe, the court jesters(弄臣) or fools, amused( 逗乐) rulers and their courts with jokes and tricks. While we no longer have court jesters, we still have people whose job is to make us laugh. We still laugh at many of the same things that made people laugh long ago. We laugh at jokes that have surprise endings, and stories of people who simply never seem able to do anything right. Quick answers also amuse us. Here are some simple jokes that will show you what they mean. Linda’s mother called up the stairs to her, “Linda, did you put out the light?” Linda said, “How should I know? It’s too dark in here to see.” Kevin to Teacher: “Would you be mad at me for something I didn’t do?” Teacher: “Of course not, Kevin.” Kevin: That’s good, because I didn’t do my homework. A salesman came to Jimmy who was sitting on the steps of a house. “Sonny,” he asked, “is your Mommy home?” “Yes,” replied Jimmy. The salesman began to ring the doorbell. He rang and rang and, but there was no answer. Finally he turned back to Jimmy and said angrily, “I thought you said that your Mommy was home.” “I did” replied Jimmy, “but this isn’t my house.” Fern: “That’s a strange pair of socks you have onone is red and the other is green.” Elaine: “Yes, and the funny thing about it is that I have another pair at home exactly like this one.” A man went to the dentist to have a tooth pulleD.“How much will that cost?” he asked. “Thirty dollars,” was the answer. The man thought a minute, then said, “Here ten dollars. Just loosen it a little.” “Joey’s been walking since he was 8 months old,” his mother told a friend. “Good heaven!” the friend exclaimeD.“Isn’t he tired?” Teacher to Sally: “If we breathe oxygen(氧气) in the daytime, what do we breathe at night?” Sally: “That’s easy. Nitrogen(氮气)，of course.” 33.According to the selection, jokes are as old as A.the Middle Ages B.the history of Europe C.the history of the courts D.the language 34.According to the writer, the jokes we laugh at now are A.quite different from the old jokes B.quite similar to the old jokes C.fewer than the joke people had in the ancient times D.not as funny as the old jokes 35.The point of the joke about Linda lies in A.Linda’s foolishness. B.mother’s foolishness. C.The surprise ending of the joke. D.Linda’s quick answer 36.We laugh at the joke about Kevin and the teacher because A.Kevin never seemed able to do anything right B.the teacher never seemed able to do anything right C.it has an unexpected ending D.the teacher gave a quick answer |
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| 第6题：为什么要读MBA?攻读MBA能给你带来什么? |
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| 第7题：Thisisoneoftherarestquestionsthatatsuchameeting.（） A.haseverbeenraised B.israised C.areraised D.haveeverbeenraised |
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| 第8题：Thetownstandsmainlyontheleftoftheriver.（） A.slope B.cost C.bank D.shelf |
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| 第9题：去年，美国费城由妇女控告的****案率增加了20％。具有讽刺意味的是，这个数字是由女权运动组织在年度报告中以赞许的口气公布的。 以下哪项如果是真的，能逻辑地解释上述女权运动组织看来不合情理的赞许态度？ A．市政府鼓励受害妇女控告****的新法案的实施，极大地减少了受害妇女不敢控告的情况。 B．近三年来，这个城市****案在刑事案中之比例逐年上升。 C．女权组织的领导人一直把预防****案的发生作为优先考虑的问题。 D．这个城市受害妇女控告的****案发生率最高的地区集中在东部的三个邻近街区。 E．这个城市对****犯的法律惩治越来越严厉。 |
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| 第10题：古希腊柏拉图学院的门口竖着一块牌子“不懂几何者禁入”。这天，来了一群人，他们都是懂几何的人。 如果牌子上的话得到准确的理解和严格的执行，那么以下诸断定中，只有一项是真的。这一真的断定是：（） A．他们可能不会被允许进入。 B．他们一定不会被允许进入。 C．他们一定会被允许进入。 D．他们不可能被允许进入。 E．他们不可能不被允许进入。 |
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| 第11题：Nodoubt,atrademarkpertainstoafirm‘s（）assets. A.visible B.physical C.intangible D.actual |
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| 第12题：以下哪项最适合接在下段文字后面？ 人们在购买一种名牌产品时，实际上是花钱买身份。他们希望通过购买名牌产品拉大旗作虎皮，抬高自己。所以，名牌产品的销售不应采用薄利多销的策略，因为：（） A．如今出手阔绰的购买者越来越少。 B．保持销售额靠的是保持名牌产品“独一无二”的魅力。 C．名牌产品的购买者对产品的质量和价格同样关心。 D．扩大市场范围有助于提高盈利。 E．生产名牌产品并不一定比生产同类普通产品成本高。 |
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| 第13题：Whilebothplanswereperfectlysensible,onlyoneseemedinChina’sparticularsituation.（） A.useful B.feasible C.available D.desirable |
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