考博考试

解析:Forget football.At many high school

来源:网考网考博 所有评论

【单选题】Forget football.At many high schools, the fiercest competition is betweenCoke and Pepsi over exclusive "pouring rights" to sell on campus.But last week JeffreyDunn, president ofCoca-ColaAmericas, called a timeout:Coke’s machines will now also stock water, juice, and other healthful options--even rival brands and their facades will feature school scenes and other "noncommercial graphics" instead ofCoke’s vivid red logo. "the pendulum needs to swing back" on school-based marketing, saidDunn.
Coke’s about-face--particularly the call to end the exclusive deals that bottlers make with school districts--comes amid rising concern over kids’ health:American children are growing ever more obese and developing weight-related diseases usually found in adults. While inactivity and huge helpings factor heavily, a recent study in the Lancet fingered soda pop as a likely culprit.Communities--and legislators--are already on the case. Last year, for instance, parents in Philadelphia detailed a proposed contract withCoca-Cola that would have netted the school system $ 43 million over 10 years.And in a searing’ report to congress last month, the U. S.Department ofAgriculture recommended that all snacks sold in schools meet federal nutrition standards (the requirements are loose enough that Snickers bars qualify).
Spare changeActivists hopeCoke’s capitulation will help curb commercialism in schools altogether. From ads onChannel One, which broadcasts current-affairs programs on classroom TV, to middle-school math texts that cite Nike and other bran-name products in their word problems, to company-sponsored scoreboards on football fields,American pupils are bombarde
D、ButAndrew Hagelshaw, executive director of the Oakland,Calif.-basedCenter forCommercial-Free PublicEducation, viewsCoca-Cola’s policy shift as a "partial victory". Schools sign contracts with local bottlers; the parent company can only urge them to back off. Moreover,Coke’s machines will remain in place, although with healthier options.
And don’t expect teenagers to suddenly swear off the stuff--or school districts to give up the revenue.At Wheeler High School in Marietta, G
A、, where students arrive before 7
A、m. and stay as late as 11 o’clock at night, they rely on the machines.And the $ 50,000 in annual vending revenues have enabled Principal JoeBoland to refinish the gym floor, in- stall a new high-jump pit, and pay $ 7,000 for two buses. "If someone made an offer to me to take the machines out, I’d consider it," saysBolan
D、 "But nobody’s offering me any money.\
"Forget football" in Paragraph 1 suggests that football has been ______.

A、the fiercest competition at high schools

B、thought to have ill impact on students
C、competing with commercials on campus

D、brought into disrepute byCoke and Pepsi
网考网参考答案:A
网考网解析:

[解析] 本题的依据句是“the fiercest competition is between Coke and Pepsi over exclusive...”,从中可知第一句提到的足球是用来与两大公司之间的竞争做类比,这表明足球在中学是最激烈的竞赛。因此A项为正确答案。 document.getElementById("warp").style.display="none"; document.getElementById("content").style.display="block"; 查看试题解析出处>>

相关推荐

发布评论 查看全部评论